The right care routine for your wild style

#WILDSTYLE

THE RIGHT CARE FOR YOUR WILD STYLE

Casual, sporty, a bit "out of bed" - this describes the Wild Style very well. The trademark for the wild mane is the undone styling. The base for this look is a special cut with softened tips - so that the hair does not appear fresh from the hairdresser. Then the hair is brought into shape with the right care and styling products.

#WILDSTYLE

DIE RICHTIGE PFLEGE-ROUTINE
FÜR DEINEN WILD STYLE

Lässig, sportlich, ein bisschen „out of bed“ – das beschreibt den Wild Style sehr gut. Markenzeichen für die wilde Männermähne ist hier das undone Styling. Die Basis für diesen Look bildet ein spezieller Schnitt mit gesofteten Spitzen
– sodass das Haar nicht wie frisch vom Friseur erscheint. Anschließend wird das Haar mit den richtigen Pflege- und Stylingprodukten in Form gebracht.

STEP BY STEP GUIDE TO THE PERFECT WILD STYLE

STEP 1: SHAMPOOING – CLEANSE AND PREPARE FOR CARE

A basic voluminosity of the hair is important for the Wild Style. To create this, a volumizing shampoo, such as Severe Thickening Shampoo, is ideal. It gives the hair more grip and dynamism.

STEP 3: PREPARE – PREPARE FOR THE FOLLOWING STYLING

To make the Wild Style work, Supreme Thickening Spray should be sprayed into damp hair. Then work with the blow dryer against the direction of growth until the hair is dry.

STEP 4: STYLING – CREATE YOUR INDIVIDUAL WILD STYLE

For the casual, wild look with a bit of an "out of bed" character, styling should ideally be matte. Solid Matte Paste provides a wild, defined look, with a matte finish. Apply to palms and distribute from roots to tips, kneading wildly.

STEP 2: CARE – ENRICHING THE HAIR WITH ACTIVE INGREDIENTS

In order for the hair to sustain the "wild style", the hair should be provided with nutrients that support the hair root. The Excellent Volume Masque has extracts of cassava root, which give the hair more stability from the roots and thus support the wild style.

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